It seems like I haven't made any progress for a few months but it's the new year and this is the year I press my first board.
I have amassed a team of people that can help me with each aspect of the business but what I'm still trying to determine is whether or not to have this be a hobby-turned business or just go straight for the business and start with significant overhead. The benefit of starting as a hobby would be that all of the equipment would be "paid for" and if I never sell a snowboard I can't lose everything... But the benefit is also the downside. I try and justify that going that route reduces my overhead but all it really does is take the pressure of success off my shoulders.
But then again, this business is not going to be a huge hit right off the bat because I'm not important enough to get the kind of publicity I would need. In order to get there I need to work on the product. I need to put out boards on the regular and become a master at it. Build a groundswell following and grow the business that way.
First-thing-first, it's time to build a press...
I have some pretty wild ideas for design and I think they might change the game in press design. I need some steel and a welder!
-D2